Friday, May 26, 2006

ADIDAS VS NIKE in the TRASH stakes


Yet again I have come acoss a really cool ad campaign.. this is from Cool Hunter..

Super sports brands Nike and Adidas are at war. Ok, so that’s nothing new but their combating marketing strategies are beautifully exemplified in the ads above. Nike’s clever idea to turn the humble trash bin into a basketball hoop was taken one step further by Adidas, who turned actual hoops into bins. The battle continues. May the best man win. by Billy T

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